02 · Relocation

You are moving. The chances you get are a gift.

By the time a move is announced, the budget is usually committed and the destination shortlisted. What has not been decided is what the new place is supposed to do to your organisation. That is the decision with the thirty-year consequence, and it is still open.

Moves rarely have one reason. Most have several, and only some of them are said out loud.

  • The lease is ending, or the rent has moved past what the space is worth.

  • The landlord has become a problem.

  • A partnership ended, and the shared premises ended with it.

  • A market has opened somewhere else, or closed here.

  • The current building has become an argument you keep having with your own staff.

  • People are watching. Staff, funders, press. The move will be read as a statement about priorities.

What gets decided in the next few weeks

  • Where. Which narrows every decision after it.

  • How much space, on an assumption about how many people and how they will work.

  • Whether you take the building as it is, or change it.

  • What you carry over, and what you deliberately leave behind.

These are made quickly, usually by a small group, usually without evidence. They are also the ones that are expensive to reverse.

A better address that performs worse.

It happens often enough to be predictable. An organisation upgrades its location and quietly downgrades its conditions: deeper floor plates, less daylight, more open plan, worse acoustics. None of these is what a location is judged on, so none of them is argued about.

After a relocation into open plan, the work performance people report losing to noise doubles. Nobody decided that. It arrived with the floor plan.

A move is the one moment everything is available at once.

A relocation almost always resolves into the same configuration: a new location and a new building. That is the deepest change available to an organisation. New people, a new face, new infrastructure, new habits and a new culture are all on the table simultaneously, and only briefly.

That is an opportunity if it is planned and a liability if it is not. Most organisations move their old habits into a new building, and then wonder why nothing changed.

Relocation New location + new building(s)

A new address becomes the front door. The old one stays, and stops being the face.

People New
Face New
Infrastructure New
Habits New
Culture New
New Improved Carried over

The configuration decides how much of the organisation changes with it. It is settled before an architect is hired, usually by whatever was available.

The evidence that applies here

Daylight

+42%

Higher cognitive performance score after a full week in a daylight-optimised office

The same participants also slept 37 minutes longer.

Acoustics

×2

Self-reported work performance lost to noise, after a transition to open plan

Questionnaire data from the same organisation before and after a relocation, so the comparison holds the people constant. The method is self-report, like most of the open-plan literature.

Air

12%

Faster information processing when CO₂ falls from 2100 to 900 ppm

Deeper floor plates and more people per air handling unit move the reading the other way.

Published in full at The Built Review

See all of it on Expertise →

The other three

01 New Build You are building something new, with the intention to grow or expand. How you start off will determine the habits your organisation will inherit in the future.It is the cheapest moment to get this right. The cost of it now is nothing compared to the long-term impact it will have. Read → 03 Expansion You need room for more people. You can create environments for them that will make them flourish.Expansion is the only situation with four possible endings, and each one changes the organisation by a different amount. Read → 04 Consolidation You have more space than people. What you do with the difference will be read as a statement.Nothing renews itself naturally here. Every improvement has to be deliberate. Your people and your clients are watching closely. Read →

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